With blogs springing up all over the place at an alarming rate, they’re oversaturating an already sodden crowd and making it increasingly difficult to get individual blogs noticed.
Here’s a few hints and tips to get your blog beacon beeping amid the swarming sea of millions.
Format
The way your blog looks can encourage readers to carry on reading. Common wisdom dictates that short sentences, paragraphs, images, video, sub-headers and bullet lists punctuate your text, breaking up the monotony of reading huge, plain-looking tracts of content. That’s common wisdom for you. Personally, I feel content is king, and if your writing is good enough, the reading takes care of itself. But it never hurts to give yourself every advantage by making your blog easier on the eye.
Design
Having an unusual, eye-catching layout for your blog can be a catalyst for a visitor to start reading. Developing ideas such as signature logos or a custom header can go a long way to grabbing a browsing potential subscriber’s attention. There are resources for this all over the internet, many of them free.
Topic
Pick a unique topic for your blog. This might be easier said than done, given the smorgasbord of blogs out there. However, if you focus on trend topics like music, TV, fashion, technology and movies; subjects that are constantly evolving, you’ll never be short of something to write about and unique ideas are continually being generated.
Develop Your Voice
The style of your delivery is a large part of attracting a readership. You need to decide early on how you want to write so you can be consistent for your subscribers. Are you going to funny? Can you be funny, and I don’t mean just making your mother laugh. Are you going to write as you, or as a character or exaggeration of yourself? Are you going to rant about things that annoy you? Mostly, it will take time to develop your “voice
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